Engaging Fundraising Leadership

How do you engage board members who are not actively involved in fundraising? This is one of the most puzzling and challenging aspects of nonprofit fundraising. Your board members are ambitious, successful people who know how to assess a situation and do what is needed. They could be doing anything else, but they chose to spend time supporting your mission. So why don't they do the sure thing that could have a great impact on those you serve? Maybe they don't understand their roles as fundraising leaders, and they don't understand or know what they can do. They don't set out to fail; they came here to help you succeed.. So let's set our board members up as fundraising leaders, equipping them with the tools and confidence to make a measurable difference in the lives of those you serve. Let's move them from silence and feeling awkward and rejected to feeling vocal, confident and courageous. You know they're…